Bleu Rod Beattie is a collection of contemporary swimwear inspired by Rod’s Southern California roots and his love of travel. The brand’s signature style is a combination of modern aesthetic with clean lines, bright colors and bold prints.
Rod Beattie has won the distinction of America’s #1 Swimsuit Designer after twenty years of swimwear design and a record number of retail best-sellers (according to the NPD Group).After two decades of designing for two of the nation’s top swimwear labels – La Blanca and Anne Cole Collection – Rod Beattie debuted his own swimwear brand in 2010: Bleu Rod Beattie
There are many different styles, forms, coverage, support, and size options in this collection. From bikinis to one-pieces to skirted suits to tankinis to cover-ups, each item is smart, sleek, and classy while staying comfortable. Tops and bottoms are supplied separately so that customers may pick the perfect size and proportion for their bodies. Sizes 4 to 14 are available in swimwear.
When asked to characterize his consumer, Rod Beattie says, “When I am putting up a collection, I am thinking about a sophisticated lady of any age.” “She is self-sufficient and fashionable.” She expects high-quality, well-fitting swimwear.” Swimsuits from Bleu | Rod Beattie are designed to be flattering and long-lasting. “The lady I design for enjoys traveling and enjoys visiting spas and resorts,” Beattie says. “Whether she’s playing on the beach with her kids or attending a beautiful poolside cocktail party, a wardrobe of swimsuits and cover-ups is a necessary for her lifestyle.”
Bleu Rod Beattie develops into one of the most comfortable swim names and the industry’s next big thing. It’s available at major department shops as well as superior independent boutiques throughout North America.